Digital transformation has become one of the key terms for many companies which care about continual development. The ČSOB Bank ranks among such companies as well. Thanks to the Microsoft technology, ČSOB has started to use a solution across all bank´s sections as a part of the long-term bank digital transformation strategic programme.

In spring 2020, we introduced you a news summary related to the first major Dynamics 365 and Power Platform products update of this year. This article is focused on the autumn update offering many interesting improvements as well.

A CRM solution can make sales and marketing activities as well as other ones more effective. This comprehensive tool from Microsoft helps, for example, to manage service technicians in the field or human resources agenda.

The life cycle of a business case can be under control thanks to a central CRM application. Except data put in order and more effective work with them, a CRM application based on the Microsoft Dynamics 365 platform brings an overview of a business status and its future development.

In today´s competitive environment, when is harder and harder to retain existing customers or gain new ones, companies must often look for new paths to gain more profit. A good marketing strategy can support sales a lot. Besides sales agenda, also management of marketing activities can be covered by the CRM application.

Among important conditions necessary for successful operation of every company belong effective work with data, their utilization for efficient business management and the ability to react to dynamically changing market. The appropriately selected CRM can help to achieve these expectations. The Microsoft Dynamics 365 ranks among the top products able to achieve that.

We have implemented a CRM application on the Microsoft Dynamics 365 platform enabling more transparent activity management to the Hungarian non-profit organization named Ifjúsági Nomád Klub. The cloud solution offers plenty of new functionalities making operation of the organization more effective.